Created in partnership with

Workplace vaccine requirements and masking rules can create difficult conversations, especially as public health guidance about COVID-19 continues to evolve. “Bridging statements” are a useful tool for these conversations to stay grounded in core messages and build trust. 
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“Building Bridges,” a new company resource developed in partnership with the Public Health Communications Collaborative, can help you navigate these conversations effectively—acknowledging your employees’ concerns, combating misinformation, and helping your workers make healthy decisions and remain a part of your workforce.