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June 15, 2022

Preparing for the ‘New Normal’: Employer Readiness Assessment

Key questions and recommendations for the post-emergency phase of COVID-19.
Click to download the full Readiness Assessment.

Preparing for the ‘New Normal’: Employer Readiness Assessment highlights the keys to navigating a transition from the pandemic phase of COVID-19 to a future endemic phase, namely: information, preparation, flexibility and adaptability.

Your company’s ability to respond to fast-changing conditions depends on timely access to key information. Businesses that are prepared for a new surge of cases and ready with flexible policies can maintain greater confidence in their return-to-work protocols. And they can better adapt to local conditions, whether they improve or worsen. Find the key questions business leaders should ask themselves about their company’s readiness, recommendations to bolster business resilience and helpful resources. The recommendations include detailed guidance to:

  • Prioritize vaccinations. A workforce whose vaccinations are up to date (including boosters) will continue to provide the safest possible environment for employees and customers.
  • Improve ventilation. Since COVID-19 spreads through the air, improved ventilation will help keep your workplace safe going forward.
  • Build surge capacity. Learn from shortages in tests, masks and the labor supply by building your own capacity.
  • Support employee health. Your people are your most important asset. Employee resilience is essential to business resilience. Prioritize policies that support employees’ physical and mental health, including considerations for employees experiencing symptoms of long COVID.


Download the full Readiness Assessment.



Public health guidance on COVID-19 is constantly evolving. Health Action Alliance is committed to regularly updating our materials once we've engaged public health, business and communications experts about the implications of new guidance from the public health community and effective business strategies that align with public health goals. Together, we can turn the tide against COVID-19 and build a stronger, healthier future.